Apparel licensing agency & consulting firm
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our work
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We help brands grow through strategic licensing, product development, and market expansion. Our team facilitates collaborations between brand owners and manufacturers, aligning creative direction with commercial goals. From negotiating licensing agreements to overseeing design, sourcing, and production, we ensure every licensed product reflects the brand’s DNA and meets market demand. With a focus on fashion, lifestyle, and entertainment, our work bridges creativity with commerce—turning intellectual property into tangible, profitable collections.
We successfully acquired the Coca-Cola apparel license for the North American market, overseeing the development, design, and distribution strategy for the collection. By blending Coca-Cola’s iconic brand heritage with contemporary fashion, we created a range of lifestyle apparel that resonated with both retailers and consumers. Marketing efforts were elevated through the involvement of supermodel Tyson Beckford, who modeled the collection for campaign materials provided to retail partners—bringing global recognition and style credibility to the launch.
We secured the Pepsi apparel license for the North American market, transforming the brand’s bold identity into a fashion-forward lifestyle collection. Drawing from Pepsi’s rich pop culture history and vibrant aesthetic, we developed a range of apparel designed to connect with a new generation of consumers. From concept to retail strategy, our team managed the creative direction, sourcing, and campaign execution—delivering standout marketing materials that reinforced Pepsi’s legacy through the lens of contemporary streetwear and lifestyle fashion.
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Our Expertise as an Apparel Licensing Agency & Consulting Firm
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We specialize in turning global brands into successful apparel programs. With deep industry knowledge and strategic partnerships, we manage every phase of the licensing process—from brand acquisition and deal structuring to product development, retail placement, and compliance.
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Manufacturer & Retailer AlignmentWe connect licensed brands with a curated network of certified apparel and footwear manufacturers capable of scaling with quality. We also establish retail partnerships with department stores, specialty chains, and online platforms to expand reach and drive revenue.
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Global Sourcing & Production ManagementWe manage all aspects of sourcing—from fabric and trims to packaging—ensuring ethical, sustainable, and cost-effective supply chains. Our oversight includes vendor selection, quality control, production timelines, and logistics coordination.
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Creative & Marketing DirectionWe provide full-service creative direction, including branding, lookbooks, packaging, influencer integration, and campaign strategy. We ensure licensed products are supported with compelling visuals and storytelling to drive sell-in and consumer engagement.
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Brand Licensing & IP Negotiation
We source, secure, and structure apparel licensing deals across fashion, lifestyle, entertainment, and consumer goods sectors. Our team manages negotiations, royalty structures, contract terms, and compliance to protect brand equity and maximize profitability.
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Retail & Go-to-Market StrategyWe develop launch strategies tailored to each brand and market segment, including pricing architecture, distribution mapping, trade show planning, and marketing rollout. We ensure product success through a balance of creative execution and commercial viability.
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Design & Product Development OversightWe translate brand DNA into fashion-forward apparel collections with relevance and market appeal. Our team guides product design, collection planning, silhouettes, trims, and seasonal development to ensure creative consistency and trend alignment.
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Our Impact as an Apparel Licensing Agency & Consulting Firm |
We create measurable results by transforming global brands into successful apparel programs. Our impact lies in our ability to merge brand heritage with fashion-forward innovation, delivering collections that resonate with consumers and drive commercial success.
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Expanded Brand PresenceWe help brands extend their identity into new markets and demographics through licensed apparel that aligns with both their legacy and future vision.
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Retail Visibility & PlacementWe position licensed collections in key retail environments—department stores, boutiques, online platforms—ensuring broad visibility and high sell-through rates.
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High-Impact Campaign ExecutionFrom celebrity modeling campaigns to in-store marketing assets, we execute brand-right visuals that capture attention and support retail sell-in.
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Seamless Production & DeliveryWe oversee the entire production process—from sourcing to logistics—ensuring licensed products meet quality standards and launch on schedule.
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Trusted Partner for Legacy & Emerging BrandsFrom icons like Coca-Cola and Pepsi to rising lifestyle names, we’ve proven our ability to turn IP into high-performing, fashion-driven licensing programs.
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Creative Excellence Meets Commercial StrategyOur ability to balance bold design with smart business decisions allows brands to maintain creative integrity while achieving profitability.
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Global Reach with Local Insight
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Revenue Growth Through Strategic LicensingBy negotiating and managing licensing deals, we generate new, scalable revenue streams for brand owners while minimizing operational burden.
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THE FASHION MANSION GROUPWe’re a collective of designers, strategists, and production experts from around the globe, united by creativity and purpose. Fueled by diverse perspectives and forward-thinking, we build the fashion solutions of tomorrow—today.
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NEWSLETTER INSIGHTS
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Customizations & Embellishments
Sample & Production Management Sales-Ready Development Consulting & Strategy |
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Built for Brands. Designed to Disrupt.
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THE FASHION MANSION GROUP is a full-service apparel design agency and consulting firm specializing in fashion design, custom development, and production management. From concept to final product, we help brands, artists, and entrepreneurs bring their vision to life through expert design, sourcing, and strategic guidance.
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